To successfully run your real estate agency, you need to leverage what real estate SEO services have to offer as 44% of home buyers are searching online for properties.
To help you find the best real estate SEO provider, we have evaluated agencies with experience and that specializes in optimizing realtor websites.
Leading Companies for Real Estate SEO Services
How We Chose the Leading Companies Real Estate SEO Services
In the following section, you’ll discover the aspects we considered when evaluating the companies. Our custom evaluation methodology covers everything from awareness of the National Association of Realtor’s (NAR) internet advertising policies to pricing and customer reviews.
NAR’s Internet Advertising Policies
The US has well-regulated real estate advertising ethics rules. Realtors need to follow the NAR internet advertising policies and standards of practice to avoid getting fined or ejected from the board.
We reach out to every real estate SEO company and specifically ask them about their knowledge of the NAR internet advertising policy. We also examine their reputation and past work to gauge whether they follow the guidelines and have a clean history.
Realtor Local SEO
Local SEO for real estate agents is essential to gaining the top positions in the SERPs and getting in front of potential home buyers searching for real estate agencies based on location.
We learn whether the companies locate and audit existing citations and create new ones across online directories like Yelp and Google My Business, as well as real estate listing websites like Trulia and Zillow. Apart from discovering and creating citations, we check the agency’s ability to manage and monitor them.
Real Estate Content Services
Content marketing is one of the must-have real estate SEO services. Updating your website with fresh and informative content is a great way to capture more leads. Quality content helps you establish trust and rapport with your clients, as well as build strategic partnerships.
We look for companies that craft targeted and engaging real estate content that improves the user experience and boosts search rankings. Agencies with experience in creating housing infographics, listing video tours, and content optimized for voice search and virtual assistants are ranked higher on our list.